A comprehensive, inspiring workshop series, with over 4 full hours of video content, and a vast learning library of included resources. This will provide valuable best practices and a wealth of insider know-how for new, existing and expanding artisan, craft and specialty product producers who currently, or aspire to, sell in the farmers’ market sector.
Video & Training #1. Market Manager Secrets for Building Your Farmers’ Market Business
Video & Training #2. Branding, Marketing & Customer Service
Video & Training #3. Product Pricing & Financials
Video & Training #4. Merchandizing & Presenting Your Product for Sale
Video & Training #5. Holidays & Tourism
Video & Training #6. Expansion & Growing Your Business
This series is designed for: artists, body care producers, jewellers, artisans and crafters, soap makers, specialty food producers, giftware producers, potters, metal & wood workers, textile artists and anyone else creating unique, specialty, and/or handmade items.
Instructor, Michelle Wolf is an entrepreneur, skilled facilitator and leading Farmers’ Market expert. She is the owner/operator of Whole Green Heart Consulting and the Director of Training with Farmers’ Markets of Nova Scotia (FMNS). She was the owner/operated of a successful artisan business, based in the Farmers’ Market sector, for over 20 years.